Does your business profile “you” first or your product first?
People buy from people! You should not think that showcasing your business on a website changes the rules. If you want people to buy from you then you need to make sure that they see you. They need to see you as an expert and as a leader. These are the principals of “Attraction Marketing” it is where you are leading not selling. You need to give value and be of service every step of the way to create relationships and life long, referring customers.

Don’t be afraid to show your passion in your product or service. You are “magnetically attractive” to people when you show your passion for your work.

So what do you need to do to attract people enough to make them buy from you:
1. You need at least one great picture of yourself, but even better, pictures of you with your dog or family and friends. Your prospects need to relate to you as a normal happy person.

2. You need to lead them to a solution for their needs, not sell to them. You do this by example, by showing them where you were before and where you are now. Were there any obstacles you had that hindered your own success? It is almost certain that your prospect will relate to them. You need to show them how you overcame those obstacles.

3. “You” is the magic word, for every time you talk about yourself you need to talk about what you can do for your customer. Example wording could be, “YOU” can change your life… “YOU” will gain more income… “YOU” have come here because… I will help “YOU”…..
4. Utilise Social Media, such as Facebook, LinkedIn, YouTube. It has made the world smaller and much easier to access! It has made consumers feel more personally connected.  Giving your business a personal face allows you to stand apart in the market.

5. They say that everyone will have their 15 minutes of fame. Now with the internet you can create your own fame but remember, be honest, be open and have integrity and you will go a long way. Pat Sutton

Pat Sutton – http://www.InternetMillionaireSecrets.biz